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Here is how Mailchimp and Brevo compare on price, free plans and our scores. This quick view is built from the facts we have checked so far.
Overall winner
Brevo
Brevo scores 8.2/10 to Mailchimp’s 7.8/10 on our weighted scorecard. Best for: businesses with large contact lists that send occasional campaigns.
Category wins: Brevo 3, Mailchimp 1, tied 1. How we score
| Best for | Small businesses that want a well-known, all-in-one email tool | Businesses with large contact lists that send occasional campaigns |
|---|---|---|
| Paid plans from | $13/monthEssentials plan, starting price (first 12 months currently $6.50/month) | $9/monthStarter plan, from 5,000 emails a month, billed monthly ($8.08/month billed yearly) Better |
| Free plan | Yes | Yes |
| Free trial | Not listed | No |
| Overall score | 7.8/10 | 8.2/10 Better |
| Ease of use | 8.5/10 Better | 8.0/10 |
| Features | 8.5/10 | 8.5/10 |
| Value for money | 6.5/10 | 8.5/10 Better |
| Support | 7.0/10 | 7.5/10 Better |
| Key features |
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| Visit site Mailchimp (opens in a new tab) | Visit site Brevo (opens in a new tab) |
Prices checked on the vendors’ websites on 10 November 2026. Prices change often, so check before you buy.
Mailchimp
Popular all-in-one email marketing platform with a free plan
- Best for
- Small businesses that want a well-known, all-in-one email tool
- Paid plans from
- $13/monthEssentials plan, starting price (first 12 months currently $6.50/month)
- Free plan
- Yes
What we like
- Free plan for lists under 500 contacts
- Polished templates and editor
- Huge range of integrations
Watch out for
- Gets expensive as your list grows
- Advanced automation needs the Standard plan or higher
- Prices include overage charges if you exceed limits
Prices checked on the vendors’ websites on 10 November 2026. Prices change often, so check before you buy.
Brevo
Email, SMS and marketing automation with a free plan
- Best for
- Businesses with large contact lists that send occasional campaigns
- Paid plans from
- $9/monthStarter plan, from 5,000 emails a month, billed monthly ($8.08/month billed yearly)
- Free plan
- Yes
- Free trial
- No
What we like
- Free plan sends up to 300 emails a day
- Paid plans are priced by email volume
- Email, SMS and transactional email in one platform
- Starter plan from $9 a month
Watch out for
- Free plan has a daily cap of 300 emails
- Unlimited automations and A/B testing need the Standard plan
- No free trial of paid plans
Prices checked on the vendors’ websites on 10 November 2026. Prices change often, so check before you buy.
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